Arts & Culture – The Wanderlust Experience (Nigeria)

We are TaraXBella (pronounced “Tara & Bella”), an independent RnB and neo-soul music duo based in Abuja, Nigeria, and we write to you seeking sponsorship for a series of music concerts in Abuja, being organized by our registered entertainment company, TaraXBella Entertainment Ltd., and AlteM, a management company.

We are passionate about inspiring our listeners and sharing positive messages through our music and other forms of media, and it is for these reasons that despite the difficulties we have faced as independent artists, we continue to push ourselves to continue creating music that will help and encourage people. We also want to do our part to show more young women in our society that they, just like us, can have a vision and with hard work and dedication, make their visions come to pass.

The Wanderlust Experience by TaraXBella will run from 29/10/2022 to 10/12/2022. It is a series of intimate music concerts held in various  locations in Abuja, for four select days. 

We are curating these concerts to publicize the release of our new single “Wanderlust” slated for release on 10/12/2022.

We also want to create a platform for ourselves and our fellow artists in Abuja, connect with our fans and meet new people. As the shows are meant to be intimate, we will be hosting 40 guests maximum for the smaller venues, and up to a 100 guests maximum for the final launch party. Our demographic is mostly working class men and women in their late 20s, 30s and early 40s.

We believe that the opportunities for marketing and brand interaction within local and more intimate venues are often underutilized, however when effectively exploited, there exists an undeniable potency.

‘The Wanderlust Experience’ is committed to creating invaluable memories for our growing digital (global) and physical (FCT-Abuja-based) audience.

We quickly discovered that incorporating a promotional strategy that includes physical touch especially in an intimate setting significantly elevates the experience of our communication introducing more delicate tones of luxury and intimacy. Thus, we aim to capitalize on this by harnessing various assets, artists and partnerships, as are detailed in our portfolio.

As a result, we are persuaded that a partnership with you will yield a significant positive impact on both brands, and taken the liberty to outline the details of this prospect in this proposal.